Kevin Cheng
April 7 9:00AM
Google used them. The US Navy used them. The US Postal Service used them.
Adaptive Path used them. Business author Daniel Pink used them. It seems comics
are in use everywhere lately.
Comics are a unique way to communicate, using both image and text to
effectively demonstrate time, function, and emotion. Just as vividly as they
convey the feats of superheroes, comics tell stories of your users and your
products. Comics can provide your organization with an exciting and effective
alternative to slogging through requirements documents and long reports.
In See What I Mean, Kevin Cheng, OK/Cancel founder/cartoonist and author of the
soon to be released Rosenfeld book by the same title, will teach you how you
can use comics as a powerful communication tool without trained illustrators.
This full day workshop will help you:
* Learn a method to document your organization's work, ideas and vision in
a way that any project teammate, customer or manager will readily understand
and consume
* Put the "story" back in "storyboarding" and really describe the user
experience from the users' perspective
* Include the use of comics in the product development life cycle to
prevent wasted time and resources spent building the wrong product
* Use comics as a way to engage users early and solicit their feedback
* Sell the value of the method to the rest of your organization
* Discover the properties of the comics medium that make them so much more
than either words or pictures
In See What I Mean, Kevin will walk you step by step through the process of
using comics to communicate, and provide examples from industry leaders who
have already adopted this method.
Some feedback from previous workshops:
"Got everyone past the fear of drawing."
"Take it. It will give you a fresh perspective and another useful tool as an
alternative."
"It's a great way to add another interesting tool to our arsenal to make stuff
usable."